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What is the future of direct marketing? 3 thought leaders share their points of view.

Duration : 6min 29sec | Channel : Marketing interviews
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Michael Leander talked to CEO of Direct Marketing Association India mr. Vatsal Asher, Director of Direct Marketing Association India, mrs. Shelly Singh and CEO of MarketData G2, Brazil, mr. David Whittaker about the future and trends of direct marketing in India.

Listen in to also hear David Whittaker talk about the challenges of (big) data and what that means to businesses. 

The talk took place at The Leela Hotel in Mumbai following the successful Direct Marketing Convention organized by the DMAI (Direct Marketing Association of India) and supported by the leading practitioners of direct marketing from around the world. 

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