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Social media: Promoting customer reviews

Duration : 2min 43sec | Channel : Marketing tutorials
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In this video Michael Leander talks about the importance of promoting social sharing and customer reviews. He shares a real life example from a café in Prague in the Czech Republic.

It is not enough to have your social media presence established. It is really important to consistently promote that presence in all conceivable customer touch points.  The same goes for customer reviews, which obviously is highly important in the hospitality and travel industry.

More about Michael Leander here

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