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Glengarry Glen Ross speech Alec Baldwin about the art of closing and AIDA

Duration : 1min 18sec | Channel : Marketing tutorials
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This video should remind all marketers how important it is to be asking for an action. It is also a reminder of how AIDA (Attention Interest Desire Action) is still an important model for successful marketing and communications

1.Posted by patty on 08/06/2012 11:34 PM

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